UA Executive

Job Title: UA Executive

Experience:- 2-5 years

Budget :- 45k to 50k

ASO work responsibilities

• Writing App store and Playstore listing descriptions
• Decide game title and subtitle
• Decide App icon and SS theme and visuals

Campaign Management and monitoring work

• Need to make changes in current running campaigns (Asset refresh cycle and other important target/budget updates of the campaigns)
  Note: Details will be shared by the lead.
• Campaign review and data exports. (Need to share campaign data exports with lead as per requirements shared)
• Analyze the campaign performance data, and optimize it to get the right set of the users for specific games.

Work with design team (Top Priority)

• Find references for Screenshots, App icon and feature image
• Find reference competitor ads (Videos and Images) and gather the details for the video editor and graphic designers.
• Explain requirements to designers and video editors as needed.
• Share data of asset performance with the design and creative team.

Review final output of the design posts. Designs which clears the technical feedback will be reviewed for the requirement verification by him/her. (Requirements which were explained by him/her while assigning the task to the designer)